Orange

When Orange looked to refresh the marketing mix, they tasked Navyblue to revitalise their exhibition marketing. With an established relationship, the Navyblue team helped articulate the Orange business offer into three-dimensional communications for trade show and consumer audiences.

Following a brave creative brief, objectives were achieved by maintaining the Orange brand values and philosophies relative to the exhibition event. Whatever the event however, impact, intrigue and drama were always apparent demonstrating ability to answer the brief with a total understanding of the brand.